As one of my mentors, Dean Leffingwell said to me a few years ago, “execution is strategy.“
I might just be getting older, but my journey as an entrepreneur has me appreciating more each day the value of simple execution. The entire concept that there’s no silver bullet, just well thought out execution, one step at a time, just embodies for me what I’ve observed as good to great behavior in building a business.
I’m not a good chess player, and I suck at poker too, but historically I’ve considered my contributions biased towards strategy. Lately, I’ve come to appreciate a few new positive characteristics of being viewed as tactical. As long as your competition views your solution as tactical, you’ll be considered a nuisance, and not a real competitive threat. And that’s a good thing. Don’t let your ego and desire to proclaim relevance screw that up.